Saltwater Taffy at Seven Arrows Literary Festival


Saltwater Taffy is honored to be part of the Seven Arrows Elementary Literary Festival happening this week in Pacific Palisades, California.  What is super cool about the visit is the author on stage right before me is none other than Alan Sitomer, California Teacher of the Year, who had this to say about Saltwater Taffy: “Pirate.  Adventure and Treasure!  Saltwater Taffy is a rockin’ good time!  Aarrgggghhhh!”  

Saltwater Taffy has been endorsed by 12 Teachers of the Year around the country and will soon be on the big screen in 2014.  Shooting for this award-winning children’s book will begin August, 2013.  If you are looking for books for kids, stop looking and pick up Saltwater Taffy today and watch how your child begins to discover the joy of reading.  Saltwater Taffy takes the young reader on an epic treasure hunting adventure and is a cliff hanging story to hook young minds.

We believe every new book written for children is a new opportunity to teach them about growing up.  Saltwater Taffy helps tweens discover how amazing they are and how easy it is to be distracted by what other people think of you.


The Problem Facing Tweens Today

One of the big problems facing Tweens today is they care more about what others think of them than they do themselves.  

tweensWhile Saltwater Taffy is an award-winning middle grade adventure novel and soon-to-be feature film for tweens and their families, the reason it was created is because I can’t stand to watch even one kid grow up with the runaway idea that they are anything BUT amazing!

The positive and negative mental habits we develop during our “tween-age” years are often the mental habits we carry with us into our adult lives.

As young children, we are filled with many amazing dreams of tomorrow.  We believe that we can accomplish anything and that nothing is out of reach.  Because of our age, we aren’t yet worried about what other people think of us and have the innate ability to listen to our hearts desire.  Because of our age, we are more willing Read more


Saltwater Taffy Hits the Road with Author Visits

author visitsSaltwater Taffy hits the road with author visits to help spread child literacy across the country.  As a children’s book author, it appears that our children’s book tour and author visits with Saltwater Taffy are never ending.  Yes, my friends, this is a good thing.  Not only does it keep Saltwater Taffy fresh in the eyes of educators, parents and children, but it also allows me to continue to be an advocate for child literacy across the country.

On November 15th, I’m taking the family to Miami, Florida where we will be awarded the Reader’s Favorite GOLD MEDAL book award at the Miami Book Fair International.  Now, it would be easy to fly across the country and view this as a mini-vacation in Miami with my family, but as an independent publisher, I am always looking for new venues to promote child literacy.  It also gives me a chance to inspire young minds and help them ignore thoughts of fear, doubt and worry.

This is why, on Friday, November 16, 2012, I have an author visit & assembly at Water’s Edge Elementary in Boca Rotan, Florida.  Sure, I have to rent a car and drive over an hour down to Boca, but why not?  As authors, we need to be willing to travel the extra mile and do whatever it takes to raise awareness around our work.

On December 6, 2012, the Literary Festival at Seven Arrows Elementary in Pacific Palisades, California has scheduled a Saltwater Taffy visit for the 3rd, 4th, and 5th grade author visit.  The Literary Festival is held every year, and we are excited be included in this years event.

On March 27, 2013, I will participate in the 5th Annual Lassen County Literary Jam in Susanville, California.  The Lassen County School District has booked me into 3 different elementary schools as well as a keynote presenter at the Awards Ceremony.

If your school would like a Saltwater Taffy visit, please do not hesitate to let us know.  Always remember, each moment is another adventure waiting to happen!  See you at the book store!



It doesn’t get any better than giving away free children’s bookmarks to students across the country.  Yes, that’s right…we are giving away the official SALTWATER TAFFY bookmark to elementary school teachers, librarians, and parents of Tweens.

This limited edition free children’s bookmark from the award-winning adventure novel Saltwater Taffy is a perfect gift for young readers across the country.  All you have to do is follow us on FACEBOOK, TWITTER, GOOGLE+, or write a comment somewhere on the Saltwater Taffy website and we’ll send you out a SAWEET package of bookmarks!



Hurry while supplies last.  Who knows, we might even include a few Saltwater Taffy stickers and posters too!  Saltwater Taffy is the award-winning adventure novel for tweens (and the entire family) and has been endorsed by 12 Teachers of the Year around the country.  This amazing adventure novel takes readers on an epic journey as the characters discover a treasure map that once belonged to the ruthless New Orleans pirate, Jean Lafitte.  Soon to be a motion picture adventure for the entire family, Saltwater Taffy is also available on the iPad, Kindle Fire, Kobo, and every eReader on the market today….and tomorrow!

Always remember, every moment is another adventure…waiting to happen!



avid tween readersThe reason we have 7 secrets to create avid tween readers is because recent statistics by the National Endowment for the Arts shows us that there is a rapid decline in reading skills of American children.  As the author of Saltwater Taffy and a literacy advocate for children, I find this disturbing and sad.  Something must be done!

Despite the popularity of Harry Potter and other children’s books that have flown off the shelves in recent years, the following statement should be a wake-up call for parents, teachers and our entire nation:

“Americans ages 15-24 spend almost two hours a day watching TV, and only seven minutes of their daily leisure time on reading.”

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